Esusu is helping millions of renters build credit and unlock financial opportunity through rent reporting. To support that mission, we created a visual language rooted in optimism, accessibility, and empowerment-spanning identity, iconography, motion, and digital experiences. Partnering with illustrator Jerome Masi, we developed a custom illustration system that became a defining element of the brand, bringing warmth, clarity, and personality to every touchpoint.
Jack in the Box has built its reputation on being unpredictable, self-aware, and a little absurd. We translated that attitude into a flexible visual system, creating packaging, illustrations, campaign assets, and brand tools that allowed the brand's distinct personality to show up consistently across every experience.
As VIZIO expanded beyond televisions into a broader entertainment ecosystem, the brand needed a way to connect products, platforms, and services without sacrificing existing equity. We developed a scalable visual system that unified the growing portfolio while making the VIZIO brand more recognizable at every touchpoint.
Speak Your Vote began as a movement to reframe voting as a form of personal expression and collective impact. We created a dynamic identity system designed to energize participation, spark conversation, and meet people where they are. Built to scale across digital, experiential, and grassroots touch points, the brand combines bold visual storytelling with an accessible voice that empowers individuals to speak up, show up, and shape the future through their vote.