Tough Never Quits: AdForum Interview with ECD Mark Koelfgen
We knew much of the Super Bowl would be star-studded and wacky. To stand out, it helps to be different.
Kia's Super Bowl Effort Nets $1 Million For Homeless Youth
Automaker used the Super Bowl to tell story of NFL star Josh Jacobs, who lived in a car with his family.
Forbes: Purpose At Work: How Kia Leverages Advertising for Impact
Brands that utilize their marketing to make a positive impact gain earned media, word of mouth advertising and consumer attention.
The TODAY Show: Kia's Super Bowl Commercial Tackles Youth Homelessness
Kia’s commercial for Super Bowl 54 addresses youth homelessness with help from Oakland Raiders running back Josh Jacobs.
Raiders Running Back Josh Jacobs Talks to His Younger Self in Poignant Kia Super Bowl Ad
For the second year running, Kia has decided to shelve the tactics that car brands so often employ in their Super Bowl ads—celebrity endorsers, stunt drivers, adolescent-grade humor—in favor of a sober and provocative message.
Jack in the Box icon gets 'Menutaur' sidekick in new ads
Jack in the Box, in a new campaign by David&Goliath, is counting on its Gen-Z customers being as hungry as horses.
Focusing Again on Charity, Kia Is in the Big Game for the 11th Year Running
This year, Kia is making another pivot, using the Big Game platform to support homeless youth.
David Angelo Wants to See Industry Transform to One That 'Shares and Inspires'
One month after David Angelo celebrated the 20th, the founder/creative chairman chatted with MediaPost about creative challenges, 2020 predictions, and why bakeries should fear his personal New Year’s resolution.
Celebrating D&G's 20th: 20 Lessons I've Learned in 20 Years Running David&Goliath
A challenger's journey across two decades.
In a Business That Changes Daily, You Have to Stay True to Grow
ECD Ben Purcell helped launch LA agency David&Goliath - he reveals how the agency has survived to turn 20 and why creatives shouldn’t always chase fool’s gold
Kia Uses Super Bowl Ad Budget Savings to Fund Scholarships for Students
The 16 Great Unknowns Scholarship recipients are announced as part of David&Goliath’s ‘Give It Everything’ campaign for the motoring brand
AdAge "Ad Lib" Podcast: David&Goliath Founder on What People Get Wrong About Brand Purpose
Not many advertising executives can claim to have started their career as a teamster. But David Angelo logged some time working warehouses and driving a forklift when he was kicked out of high school. An inauspicious beginning, perhaps. But this year Angelo is celebrating 30 years in the ad business, the past 20 of them at David&Goliath